It’s almost the end of 2021, so let’s take a look at publishing trends in Australia!
Australian publishing trends tend to differ from the United States. Over the last four years, the publishing industry has generated almost $26 billion in the United States. That’s no small change. However, the number has been pretty stagnant for the last four years.
Despite the revenue not really changing much over the last four years, how people within the publishing industry make money has changed. It’s changed a lot. One of the things which have changed over the last four years is how much people are reading ebooks and also listening to audiobooks. Digital books and content is big business. Are you cashing in, or are you missing out?
Despite print books remaining the most popular format for books (65% of people still read print books), ebooks and audiobooks are gaining ground. Over 20% of book consumers have listened to an audiobook in the last year, and 25% have read an ebook.
Since 2012, the sale of audiobooks has risen about 14% per year. So, if you haven’t considered listing your book as an audiobook on platforms such as Audible, why not? Currently, audiobooks are the biggest area of growth for publishers worldwide, alongside ebooks which experienced about 16.5% growth last year. Of course, one of the biggest drivers for ebooks is Amazon Kindle, but you also have a variety of other places to sell ebooks, including Apple iBooks, Smashwords, and Ingram Spark.
Adjusting to Changing Times – Conclusion
Currently, we don’t offer any audiobooks at Author Services Australia. However, we can assist you with paperback and ebook formatting for Amazon Kindle or Ingram Spark. Or any of the other major self-publishing platforms. However, in today’s competitive market, simply releasing your book in a paperback format means that you could be missing out on as much as 16% additional revenue. Can you afford that?
Even if you have only released your book as a paperback, you can always come back and release an ebook version. It’s never too late. So don’t hesitate to contact us today.
Find out how we can help you break into the lucrative ebook market!